Paul Rand (born Peretz Rosenbaum, (August 15, 1914 — November 26, 1996) was an American graphic designer, best known for his corporate logo designs, including the logos for IBM, UPS, Enron, Westinghouse, ABC, and Steve Jobs’ NeXT. He was one of the originators of the Swiss Style of graphic design.
Video, Editing, Motion Graphics and Music by Sarah Brody
Switzerland, 1994
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https://www.v2ex.com/t/16151
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